We invite you to our selection of fresh, new pieces guided by versatility, longevity, and ethical design. Our boutique’s new arrivals aren’t going to unduly overtake the latest trends. In the Auralie collection, you’ll find styles to create your own curated wardrobe that prioritizes quality over quantity. We believe in creating a wardrobe that includes durable pieces that complement each other. With a curated wardrobe, you can love everything you own while continuously discovering new ways to coordinate long-held pieces that express your authentic style.
New, Fashionable Arrivals
New arrivals don’t have to imply new trends. At Auralie, we take a stand against fast fashion that prioritizes quantity over quality. Instead, we focus on bringing new, fashionable arrivals in enduring styles. But why does this matter? Fast fashion trends often have a quick turnover, as styles can become quickly outdated. This is why we only work with designers, like Skall Studios, Rodebjer and Róhe, whose lines embody this same ethos of promoting timeless clothing that are better for your curated wardrobe and the environment. In our boutique's new arrivals, you’ll find clothing staples and classic designs that won’t go out of style once the season ends.
Discover Yourself Through an Enduring Wardrobe
We believe crafting a wardrobe can be an avenue towards self-discovery through clothing. After all, your authentic style should represent you – and not the latest trends. In the new arrivals collection, you’ll find classic coats, wardrobe basics, sturdy totes, well-crafted boots, and other carefully-designed pieces that are intended to be cherished time and time again.
When you’re exploring our boutique’s new arrivals, we want to gently remind you that you can always receive free express shipping on orders over $299. It's our way of thanking you for partaking in the intentional path of consumption.